Buyers who had originally put in the first bid during the middle of the auction.
I think they're forgetting the bid, and not seeing that they won.
And I attribute that to some changes made to the buyer page layout some many months back.
A lot of buyers these days simply do not know how to find a list what they bought.
Please, ebay , lay out the buyer page like the seller page. With the ability to display watch list, purchases, and notifications all on the same page.
The Purchase History link might seem to those who created the layout to be easy to find, but it is NOT. It's a separate link down in the list. Everyone expects it to be under the "Buy" tab.
The seller "all selling" page works pretty well. It's configurable as to order and content, and selectable as the default when coming to "My Ebay". There is no equivalent "all buying" page. Desired:
- alerts/notifications (need to pay!)
- watch list
- purchases
- open items with bids/offers
- closed items which were not purchased
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